Cheating Behavior and Students Morality

Cheating Behavior and Students Morality Cheating is a widespread, increasing in its prevalence, and perhaps the most unpleasant aspects of teaching and learning. The result of the study in higher education suggests that cheating only occurs if there is an opportunity to cheat and it is possible for teachers to eliminate cheating without creating a scandal. Hashtag: #YgsKopyaSkandal? (YGS Cheating Scandal) Cheating Behavior and Students’ Morality Kohlberg’s model of moral reasoning suggests that motivation for learning change from childhood to adulthood thus those with higher levels of moral reason cheat less. However, study shows that students level of moral reasoning were not associated with cheating. In fact, students with low-level moral reasoning tend to obey school authority thus normally do not cheat while older students with higher levels of moral reasoning often rationalize cheating as situational demands. LEARNING MORAL VALUES IN COLLEGE MOVIES Results of studies on cheating behavior suggest that external factors have a greater influence on older students cheating behavior than internal factors or perception of right and wrong. Moreover, although many college students do perceive cheating as wrong, most of them believed that such act is a normal  part of life and plainly accept cheating a part of their college experience. However, close monitoring tends to thwart cheating in older students with more mature reasoning. Similarly, smaller class size appears to discourage cheating while students with clear knowledge of what constitute cheating usually are not involved in such immoral act. For instance, study shows that students who willingly provided test answers to peers are mostly unaware that it was cheating. Environmental factors such as teacher intervention can greatly reduce the occurrence of cheating and avoid dramatic cheating scandal similar to #YgsKopyaSkandal? For instance, large universities tend to respond to student cheating by instigating scandalous actions rather than protecting the interest of parents and students and preserving academic integrity through prevention and classroom reforms. For instance, directly teaching students of what constitutes cheating and greater emphasis on mastery of tasks rather than grades are beneficial classroom reforms. Preserving Academic Integrity without a  Scandal Cheating is a widespread, increasing in its prevalence, and perhaps the most unpleasant aspects of teaching and learning. The result of the study in higher education suggests that cheating only occurs if there is an opportunity to cheat and it is possible for teachers to eliminate cheating without creating a scandal. The literature has demonstrated that majority of students perceived cheating as an acceptable behavior and youths of all ages are likely to engage in some form of cheating. Cheating is an academic crime but there can be serious legal consequences if a teacher falsely accuses a student of cheating. The most effective approach a teacher can adopt therefore is to prevent cheating by establishing cheating policies and strictly enforcing them. Primarily, a teacher on the first day of class has the opportunity to state his or her position about cheating clearly and why school considers such act as a crime. It is also helpful to explain its consequence using relevant situations such as the fact that since many of them will be competing with other people for jobs in the near future, a person who cheats and gets  illicit high grades from it is literally cheating everyone out of a job. Teaching styles that promote cheating such as grading on a curve and covering too much material on a single examination should be avoided. The reason is that students often cheat when the stakes are high and consequences are low. Moreover, research shows that likelihood of cheating is strongly linked to the quality of teacher-student relationship and students’ level of respect for the teacher.

Books for Boys Recommended by Librarians

Books for Boys Recommended by Librarians If you are looking for books for boys, from young children to tweens and teens, youll be interested in these reading lists recommended by librarians. The books on these reading lists include childrens books and young adult (YA) books that will appeal to a wide range of ages and interests. Even boys who complain they can never find anything good to read and, as a result, are reluctant readers, should be able to find books they enjoy on some of these lists. 8 Reading Lists For Boys Young Adult Books with Guy AppealTeen librarian Jennifer Kendall recommends 10 books that have proven to be very popular with teen boys. Science fiction, fantasy, action, and adventure continue to be genres that teen boys particularly like.Great Books for BoysThis article and list of books recommended for boys come  from The National Childrens Book and Literacy Alliance. It includes a list of books recommended by The Horn Book in these categories: Picture Books, Middle-Grade Fiction, Young Adult Fiction, Non-fiction Middle School/High School and Poetry.Adventures in History for BoysThis brief reading list from the Central Rappahannock Regional Library in Virginia includes cover art and a brief summary for under a dozen books of historical fiction recommended for older boys.Especially for BoysThis annotated reading list of recommended books for boys is from the St. Charles Public Library in Illinois. It includes cover art and a brief summary of 160 books recommended for boys, from p reschool age through eighth grade. To narrow your search, you can search by grade range, which is very helpful. Recommended books include Richard Pecks A Season of Gifts and several by Sharon Creech. Good Books for GuysThe Multnomah County Library in Oregon provides five reading lists, divided by grade levels: Small Fries: Pre-K, Young Guys: 1-3, Middle Guys: 4-6, Large Fries: 7-8, Older Guys: 9-12. While not annotated, the lists include cover art. Among the series recommended for boys in grades 4-6 are Percy Jackson and the Olympians.Chapter Books for BoysThis annotated reading list from the Salt Lake City Public Library in Utah includes three dozen books. The list includes Dear Mr. Henshaw by Beverly Cleary and My Side of the Mountain by Jean Craighead George.Picture Books for BoysThe annotated reading list of 20 picture books includes  Where the Wild Things Are  by  Maurice Sendak. This is an annotated list from the Salt Lake City Public Library in Utah. Click on â€Å"check availability† to see the cover art. For General Information on Encouraging Reading Because the article covers a wide age range, all of the tips may not apply to your child. But some of the best tips include making sure your children see you reading on a regular basis, fully utilizing your public library, taking the time to help your child find books that match his interests and reading level and sharing books by reading them aloud and discussing them with your children.

Improving our Enlisted Evaluation Process Essay

Improving our Enlisted Evaluation Process - Essay Example The participants were all employees of Edryn, with no biases or references towards race, gender, or nationality, and were directly surveyed so that no proxies were used. Observations were made from the primary research method only. The survey encompassed a total of fifty descriptive questions explicative of the participants' view on coworkers as a whole, citing relevance towards: 'Teamwork;' 'Measurement;' 'Training;' 'Customer satisfaction;' 'Continuous improvement.' The answer parameters were scaled from 1 to 5, with 1 indicating 'Do not agree at all,' and 5 indicating 'Strongly agree.' The definitive for Teamwork was questions 1-10 on the survey. Teamwork as it correlates to the facility can be holistically described by these parameters, abstracted in order from the survey questions: a developed sense of belonging; harmonious; commitment to team goals; pride; freedom of information; helping one another; knowledge based; total involvement. Teamwork as it correlates to the facility can be holistically described by these parameters, abstracted in order from the survey questions: a developed sense of belonging; harmonious; commitment to team goals; pride; freedom of information; helping one another; knowledge based; total involvement. Teamwork as it correlates to the facility can be holistically described by these parameters, abstracted in order from the survey questions: a developed sense of belonging; harmonious; commitment to team goals; pride; freedom of information; helping one another; knowledge based; total involvement. In regards to measurement, the participants gauging of the establishment were approached with these abstracted concerns, voiced in a positive approach towards both internal and external suppliers: performance standards; systems of measurement; internal performance standards; tracking improvements; awareness of cost and work; quality of product and service; quality of process; potential of improvement; reliance on data for improvement. The answer parameters were scaled from 1 to 5, with 1 indicating 'Do not agree at all,' and 5 indicating 'Strongly agree.' Organizational Improvement Data Analysis Table 1 shows the dispersed quantitative responses of all participants. Table 2: Data Analysis shows the average, median, mode, standard deviation and variance between all test dimensions. The average measures the mean; this is used to describe the intermediate values across the boards. The median defines the midpoint in the series of responses, and the mode is used to note the most commonly occurring value. Standard deviation measures the spread of the test scores; this is used to define the difference average difference in the data set, and is the square root of the variance. Variance measures the dispersion of the test scores as the average squared deviations from the mean. The data analysis uses a 0.05 significance level to gauge the probability of rejection with the sample size and standard deviation to signify the confidence intervals for east dimension. Table 2: Data

Nursing Care Plans in the Textile Industry Assignment

Nursing Care Plans in the Textile Industry - Assignment Example It is evidently clear from the discussion that general body malaise and dizziness are the major presentations of inadequate oxygen supply. Since this is a factory interested in high output, precautionary measures should be taken to protect the employees. The reasons presented in the study  justify why respiratory problems should be the first priority. The program will target the secondary level of disease prevention. The primary level would require sophisticated technology to prevent the generation of the tiny textile particles and also eliminate the ones already produced. Such technologies are very expensive hence unattainable to install with the limited resources. The initial purchase and installation aside, technicians who operate the technology will have to be employed. This will make the labor costs skyrocket to unimaginable levels. An approach that would protect the workers from respiratory problems at an affordable cost would be preferable. The perfect approach that can be e mployed is the cellulose nose filter. The filters are cheap and easy to use since only a demonstration is required to ensure maximum protection from the devices hence the decision to approach it. The factory can purchase them in large scale, which will further reduce the costs incurred. Although the filters seem to be very simple, they can help prevent most of the respiratory problems. This program may not be the perfect one, but it will save the company a lot of time lost due to sick leaves. Furthermore, the implementation of the program will be a lower financial burden to the company. This is because the large-scale purchase of the filters is required. The program also has tremendous benefits to the employees in terms of their health and general quality of life. For one their respiratory systems will be protected from the tiny textile particles, therefore reducing their probability of contracting chronic obstructive pulmonary diseases.  

Foundation by Isaac Asimov Essay Example for Free

Foundation by Isaac Asimov Essay Foundation is the first novel in Isaac Asimovs Foundation Trilogy (later expanded into The Foundation Series). Foundation is a collection of five short stories, which were first published together as a book by Gnome Press in 1951 which, together, form a single plot. Foundation saw multiple publications—it also appeared in 1955 as part of Ace Double D-110 under the title The 1,000-Year Plan. Four of the stories were originally published inAstounding Magazine (with different titles) between 1942 and 1944, and the fifth was added when they first appeared in book form. A further two books of short stories were published shortly after, and decades later, Asimov wrote two further sequel novels and two prequels. Later writers have added authorized tales to the series. The Foundation Series is often regarded as one of Isaac Asimovs best works, along with his Robot series. Plot summary Foundation tells the story of a group of scientists who seek to preserve knowledge as the civilizations around them begin to regress. The Psychohistorians (0 F.E.) (First published as the book edition in 1951) Set in the year 0 F.E., The Psychohistorians opens on Trantor, the capital of the 12,000-year-old Galactic Empire. Though the empire appears stable and powerful, it is slowly decaying in ways that parallel the decline of the Western Roman Empire. Hari Seldon, a mathematician and psychologist, has developed psychohistory, a new field of science and psychology that equates all possibilities in large societies to mathematics, allowing for the prediction of future events. Using psychohistory, Seldon has discovered the declining nature of the Empire, angering the aristocratic members of the Committee of Public Safety, the de facto rulers of the Empire. The Committee considers Seldons views and statements treasonous, and he is arrested along with young mathematician Gaal Dornick, who has arrived on Trantor to meet Seldon. Seldon is tried by the Committee and defends his beliefs, explaining his theories and predictions, including his belief that the Empire will collapse in 500 years and enter a 30,000-year dark age, to the Committees members. He informs the Committee that an alternative to this future is attainable, and explains to them that creating a compendium of all human knowledge, the Encyclopedia Galactica, would not avert the inevitable fall of the Empire but would reduce the dark age to one millennium. The skeptical Committee, not wanting to make Seldon a martyr, offers him exile to a remote world, Terminus, with others who could help him create the Encyclopedia. He accepts their offer, prepares for the departure of the Encyclopedists and receives an imperial decree officially acknowledging his actions. The Encyclopedists (50 F.E.) (published May 1942 as Foundation) Set in 50 F.E., The Encyclopedists begins on Terminus, which has no mineral resources but one region suitable for the development of large city, named Terminus City. The colony of professionals, devoted to the creation of the Encyclopedia, is managed by the Board of Trustees of the Encyclopedia Galactica Foundation, composed solely of scientists. The affairs of Terminus City itself are handled by the citys mayor, Salvor Hardin, who is virtually powerless due to the influence of the Board of Trustees. However, Hardin does not accept the status quo, which he believes puts Terminus in danger of political exploitation by the neighboring prefects of the Empire, which have declared independence and severed contact with Trantor. Hardin, recognizing the imminent downfall of imperial power due to the loss of the Empires outermost region, decides that the only way to ensure Terminuss continued survival is to pit the four neighboring kingdoms against one another. Hardin manages to avoid an attempt by the Kingdom of Anacreon to establish military bases on Terminus and to take advantage of nuclear power, which Terminus retains but which the Four Kingdoms do not. Hardin succeeds in diverting Anacreon from its initial goal and furthers his goal of the establishment of a stable political system on Terminus. Hardins efforts, however, are still resisted by the Board of Trustees and its chairman, Dr. Louis Pirenne. To remove this obstacle, Hardin and his chief advisor, Yohan Lee, plan a coup detat designed to remove the Board of Trustees from its politically powerful position on the same day that, in the citys Time Vault, a holographic recording of Hari Seldon is programmed to play. The recording will contain psychohistoric proof of Hardins success or failure; Hardin realizes that his coup is a great gamble due to the possible case that his beliefs are incompatible with Seldons original goals. The next day in the Time Vault the holographic video of Hari Seldon appears. He is in his wheelchair and his voice is old and soft. He reveals that the Encyclopedia Galactica is a distraction intended to make the colonys creation possible. The true purpose of the Foundation is to form one nucleus of a Second Galactic Empire and shorten the predicted period of chaos to a mere thousand years, rather than thirty thousand years. After the video ends, the Board of Trustees admits they were wrong to Hardin and schedule a meeting to discuss their next action. Hardin smiles, knowing they would be giving orders no longer. Out there in Terminus City Yohan Lees men were already in control. In two days time Anacreon would be landing in force, but that was fine, in six months they would be giving orders no longer as well. Salvor Hardin had guessed the solution, and as Hari Seldon said, it was obvious. The Mayors (80 F.E.) (published June 1942 as Bridle and Saddle) Set in 80 F.E., three decades after the events of The Encyclopedists, The Mayors is set in a time where the Encyclopedia Foundations scientific understanding has given it significant leverage over the Four Kingdoms, though it is still isolated from the Galactic Empire. Exercising its control over the region through an artificial religion, Scientism, the Foundation shares its technology with the Four Kingdoms while referring to it as religious truth. Maintenance technicians comprise Scientisms priesthood, trained on Terminus. A majority of the priests themselves are unaware of the true importance of their religion, referring to advanced technology as holy food. The religion is not suppressed by the secular elite of the Four Kingdoms, reminscient of Western European rulers of the early medieval period, who use it to consolidate their power over the zealous populaces. Salvor Hardin, as Mayor of Terminus City, is the effective ruler of the Foundation, and has been reelected as mayor cont inuously since his political victory over the Encyclopedia Galactica Board of Trustees. However, his influence is suddenly checked by a new political movement led by city councillor Sef Sermak, which encourages direct action against the Four Kingdoms and a cessation of the scientific proselytizing encouraged by Hardins administration. The movement, whose followers refer to themselves as Actionists, is wildly popular, and Hardin is unable to appease Sermak and the Actionist leadership. The kingdom that is most concerning to the Actionists is that of Anacreon, ruled by Prince Regent Wienis and his nephew, the teenaged King Lepold I. Wienis plans to overthrow the Foundations power by launching a direct military assault against Terminus, making use of an abandoned Imperial space cruiser redesigned by Foundation experts to fit the needs of the elite Anacreonian navy. However, Hardin orders several secret technological devices to be incorporated into the ships design prior to its completion. Wienis plans to launch his offensive on the night of his nephews coronation as king and sole ruler of Anacreon. Hardin attends the coronation ceremony and is arrested, but has arranged with Anacreonian High Priest Poly Verisof, who is aware of the true nature of Scientism, to foster a popular uprising against Wienis. Convincing the Anacreonian populace that an assault against the Foundation and Terminus is blasphemous, Verisof leads an infuriated mob to the royal palace and surrounds it, demanding Hardins release. Meanwhile, the crew of the space cruiser mutinies against its commander, Admiral Prince Lefkin, Wieniss son. Lefkin confronts the mutineers and, captured, is forced to broadcast a message to Anacreon demanding Wieniss arrest and threatening a bombardment of the royal palace if that and other demands are not met. Wienis, maddened by his failure, orders Hardins execution, but his royal guardsmen refuse to obey him. Attempting and failing, due to a protective energy field, to kill Hardin personally, Wienis commits suicide. Hardin is proven correct again upon his return to Terminus City by another Seldon recording, set to play at this date. Though Actionists continue to hold a significant amount of power, an attempt to impeach the mayor fails and his popularity is renewed among the citys residents. It is also confirmed by Hari Seldon that the Foundations immediate neighbors, the Four Kingdoms, will now be virtually powerless and incapable of resisting Scientisms advance. The Traders (About 135 F.E.) (published October 1944 as The Wedge) The events of The Traders are set around 135 F.E., at a time during which the Foundation has expanded greatly and has sent out officially sanctioned Traders to exchange technology with neighboring planets for what amounts to greater political and economic power. Master Trader Eskel Gorov, also an agent of the Foundation government, has traveled to the worlds of Askone, where he hopes to trade nucleics. Gorov, however, is met with resistance by Askones governing Elders due to traditional taboos that effectively ban advanced technology. Gorov is imprisoned and sentenced to death; the Elders refuse Foundation requests for clemency. Trader Linmar Ponyets is ordered by the Foundation to try and negotiate with the Elders, and travels to the central Askonian planet. Ponyets meets with the Elders Grand Master and deduces that, though he is determined to have Gorov executed, he may be willing to exchange the captive for a suitable bribe, which Ponyets realizes would be a sum of gold. Ponyets clumsily fashions a transmuter that will convert iron into gold. The Grand Master informs Ponyets that others who have attempted this have failed and have been punished with execution for both their attempt and for their failure; Ponyets succeeds and convinces the Grand Master that the gold is appropriate for Askonian religious decoration, which pleases the Elders. Councilor Pherl, the Grand Masters protà ©gà ©, appears to be wary of Ponyets. Meeting with the Councilor, Ponyets discovers that Pherl is instead quite willing to work with him, if only due to the chances of eventually attaining the Grand Mastership himself. Pherl, from a different ethnic background than traditional Grand Masters and a young man, believes that a stable supply of gold will be able to dramatically increase his power, and Ponyets provides him with the transmuter. It appears that the friendly Pherl will ascend to the Grand Mastership, while Gorov is released quickly. Ponyets discusses his success with Gorov, who criticizes his techniques due to what he perceives as Ponyetss lack of morality. Ponyets replies by reminding Gorov of an alleged statement made by Salvor Hardin: Never let your sense of morals prevent you from doing what is right! The Merchant Princes (About 155 F.E.) (published August 1944 as The Big and the Little) Set around 155 F.E., The Merchant Princes takes places against the backdrop of a powerful Foundation, which has subjugated the neighboring Four Kingdoms and expanded its commercial and technological empire throughout numerous stellar systems. However, it continues to meet resistance, and three Foundation vessels have vanished near the planets of the Republic of Korell, a nation suspected of independent technological development. Master Trader Hober Mallow is assigned to deal with Korell and also to investigate their technological developments and find the missing ships. Those who have assigned this mission to Mallow, Foreign Secretary Publius Manlio and the Mayors secretary, Jorane Sutt, believe that a Seldon Crisis is underway; they fear that domestic tensions caused by the great autonomy given to Traders and shaky foreign relations may give rise to a nuclear conflict involving the Foundation. Sutt and Manlio, believ ing that they can weaken the Traders by staging an embarrassing diplomatic incident, plant an agent aboard Mallows ship. The agent, a respected Trader, invites a Foundation missionary onto the ship once it reaches Korell. Such missionaries are forbidden to enter Korell, and an angry mob immediately surrounds the ship, demanding the missionary. This rapid response in a remote location arouses Mallows suspicions, and Mallow gives the missionary to the mob, despite the frantic intervention of the agent. Later, Mallow meets with Korells authoritarian ruler, Commdor Asper Argo, who appears friendly and welcomes Foundation technological gifts. Argo refuses to allow Scientism on Korell, and Mallow agrees not to encourage missionary work in the Republic. Mallow is invited to tour a steel foundry belonging to Korells government, where he notes guards carrying atomic handguns. He is surprised to discover that these weapons bear the markings of the Galactic Empire, which the Foundation assumes has fallen by this time. Mallows discoveries lead him to believe that the Empire may be attempting to expand into the Periphery again, and has been providing weapons to client states such as Korell. Leaving the Republic and his ship, he journeys alone to the planet Siwenna, which he believes may be the capital of an Imperial province. He finds Siwenna a desolate and sad place, and meets the impoverished patrician Onum Barr in the latters isolated mansion, which is slowly crumbling. Barr, a former provincial senator and a leading citizen, had served in the Imperial government on Siwenna during a fairly stable time several decades earlier, before a series of corrupt and ambitious viceroys who each harbored dreams of becoming Emperor. After the previous viceroy rebelled against the Emperor, Barr participated in a revolution that overthrew the viceroy. However, the Imperial fleet also sent to remove the viceroy wanted to conquer a rebellious province even if it was no longer in rebellion, and began a massacre that claimed the lives of all but one of Barrs children. Mallow is tried for murder upon his return to Terminus, due to turning over the Foundation missionary to the mob. However, he is able to convince the court that the missionary was in fact a Korellian secret policeman who played a part in the conspiracy against the Traders manufactured by Sutt and Manlio. Acquitted, Mallow is received with delight by the population of Terminus, which will almost undoubtedly select him as Mayor in the elections scheduled to take place in the following year. To prepare for the election, Mallow engineers the arrest of Sutt and Manlio, and eventually takes office. However, he is soon faced with tensions between the Foundation and Korell, which declares war on the Foundation, using its powerful Imperial flotilla to attack Foundation ships. Instead of counterattacking, Mallow takes no action, waiting until the lack of Foundation goods forces Korell to surrender.

Should the United States Make English the Official language? Essay exam

According to the 2011 census, over 20.8 percent of the United States population spoke another language other than English (www.us-english.org). Language barriers, cultural differences, and immigration have been a part of life in the United States for decades. Language is considered a vital tool in the construction of someone’s identity and an expression of culture. In the last 200 years immigrants have chosen to make the United States their home, but some proceeded with caution by slowly adapting to the English language and culture. If a country doesn’t have an official language is usually due to distinct historical or cultural reasons. As I began reading articles on this topic, I was amazed that the great country I live in doesn’t have an official language. I begin to wonder why this is the case. Many countries have an official language in which all the official business, daily activities and other formal activities are conducted. There are even thirty (30) states that have succeeded through their own statutes to declare English as an official language of their particular state (www.us-english.org). It seems that this topic has been a heated debate for the past couple of decades, which has caused some division over the issue. I learned that there are a variety of pros and cons that you can argue about this issue. I chose to be a part of the pro English side for three reasons: I believe that making English our official language (1) would allow the education system to focus on English as the primary language, (2) it would unite our country in regards to racial discrimination, and (3) our government and business operations would be a little more streamlined. The United States is often called the melting pot because of th... ... immersed society through our businesses, education systems, and government sectors. I definitely support Congress in their attempts to continue fighting this battle to make English the national language. Works Cited Baron, Dennis. â€Å"Don’t Make English Official.† Pbs.org. 1996. Web. 11 October 2014 Crawford, James. â€Å"A nation divided by one language.† Guardian.co.uk. 8 Mar 2001. Web. 11 October 2014 Inhofe, James M. and Cecilia Munoz. "Should English be declared America’s national language? A nation of immigrants considers the pros and cons of giving English official status." New York Times Upfront 23 Oct. 2006: 3. Bnet. Web. 6 Dec. 2014. â€Å"Habla Espanol? Does Spanish Threaten American English?† Pbs.org. Web. 11 October 2014. â€Å"Official English.† US English, Inc. 2010. Web. 6 December 2014. â€Å"US Summary.† Census.gov. 2000. Web. 6 December 2014

Drunk Tank Pink Response

The environment consists ot a combination ot physical and psychological components that continually influence one another. Albert Mehrabian (1976) claims that people react emotionally to their surroundings. He says that emotional reactions can be accounted for in terms of how aroused, pleasurable, and dominant people are made to feel. How we feel about a place affects how we behave in that place. O'Donnell ; Kable (1982) describe three things that affect this relationship (feelings/ ehavior). 1) The â€Å"perceived† environment is not necessarily the â€Å"real† environment (social context affects our interpretation of physical setting: church/disco); (2) Physical environment reflects the principles of a social and cultural system (symbols of ideology); (3) We have a basic need to feel psychological as well as physical comfort in our environment. Grocery Store Topics Appeal to target audience Keep kids' products within their reach Create visual interest w/ patterns or c olors.Quick, to-go items up front Spacious and open Comfortable atmosphere with music and chairs Use natural lighting, highlight, and spotlights Keep up with season d ©cor. Aware of spacing Provide other services†community center Cleanliness and fresh smell Abundance Buy things as combo Keep customers in store as long as possible Try to keep your consumers' eyes off the ceiling and off the floor†want to keep them looking at the products. yellow and red Make it easy to buy things.